Take Action

Small acts can save the world.


Skip a coffee and save a lion. Sounds simple, right?! Well, it is!

2.25 billion cups of coffee are bought worldwide per day. If everyone skips one coffee a year the lion will be saved from extinction.


Americans buy more than 280 million cups of coffee per day. Three in four Australians drink at least one cup per day. Germans consume over 2.8 billion cups each year.

If we skipped only 1 cup of coffee a year and donated that money to save lions we would be responsible for saving lions – forever.


Together “we” can do it.


It’s that easy.


Skip one coffee a year and donate to any of these great causes to help save lions in the wild:


Panthera is the only organization in the world that is devoted exclusively to the conservation of the worlds 40 wild cat species and their ecosystems.


Utilizing the expertise of the worlds premier cat biologist, Panthera develops and implements global strategies for the most imperiled large cats – such as lions.


Representing the most comprehensive efforts of its kind , Panthera partners with local and international NGO’s, scientific institutions, local communities, governments around the globe, and citizens (LIKE YOU)  who want to help ensure a future for wild cats.

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The Lion Recovery Fund’s goal is to double the number of lions by 2050 through deeper and broader actions by the conservation and philanthropic community alike.

We target protected landscapes—core protected areas and the communal areas within, around and connecting them—so that they are resourced and managed to help lions, their habitats and prey, and people thrive. 


In 1998 Leonardo DiCaprio established his foundation with the mission of protecting the worlds last wild places. LDF implements solutions that help restore balance to threated ecosystems, ensuring the long term health and well being of all Earths inhabitants. Since that time the Leonardo DiCaprio Foundation (LDF) has worked on some of the most pressing environmental issues of our day.


Born Free are an animal charity that’s passionate about wild animal welfare and Compassionate Conservation. Founded by Virginia McKenna OBE, Will Travers OBE and Bill Travers MBE in 1984, we work tirelessly to stop the exploitation and suffering of individual animals living in captivity or in the wild.

From the start, they’ve campaigned for a future where animals and people can co-exist and where threatened and endangered species are protected for generations to come. 

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Marnus Roodbol is the founder Walking For Lions, an organization that works with locals in Botswana to literally light up their land when a lion or lions trespass and attack livestock. His passion and drive for this is as steadfast and strong as the lions themselves. He is one man with boots on the ground, using his own vehicle, taking his own supplies, and a handful of motion-detecting outdoor lights with sirens paid for with donations. If he’s fortunate, he may have one helper with him.


Marnus makes the long drive from his home in South Africa to farms and ranches in Botswana to protect the iconic animal under fire from too many threats. He is continuing his activism by joining forces with new rangers and the EWT.

The Crisis

The Film